In this episode I tap into my guest, friend and colleague Jill Schiefelbein’s expertise on the importance of personalization, customization, and agency or choice in consumer communication. Together we discuss how synthetic media and artificial intelligence is the new frontier of business communication improving sales, decision making, and relationship building.
If you desire better brand loyalty, increased sales and faster decision making, then this episode is one to take in! It will either make you eager to dive into more tech-focused communication channels or even simply rethink how you can leverage personalization in a more compelling way with your existing communication.
Oh, and share this episode, too, please! You can be so hipster about knowing about this emerging technology in the future!
About Jill Schiefelbein
Jill Schiefelbein is an award-winning entrepreneur, author, and recovering academic with a passion for integrating communication, education, and technology for businesses. She taught business communication at Arizona State University for 11 years before venturing into entrepreneurship. Jill’s business, The Dynamic Communicator®, helps organizations navigate the physical and digital communication spaces to attract customers, increase sales, and retain clients. Her latest book, Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business hit stores March 2017. She’s also Chief Experience Officer at new tech startup Render Media–a leader in the synthetic media space.
Connect with Jill Schiefelbein
Website: thedynamiccommunicator.com
LinkedIn: linkedin.com/in/dynamicjlil
Instagram: instagram.com/dynamicjill
Facebook: facebook.com/dynamicjill
Twitter: twitter.com/dynamicjill
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