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In this episode of the Bombshell Business Podcast we talk about the second layer of my business success pyramid: your company brand. I give examples of how different brands solve the same basic problems, yet do it uniquely according to their brand promises.
Your business might solve the same problems as other businesses like you, but if you zero in on who you best serve and how you serve them uniquely, you can essentially eliminate competition…because with a clear brand promise you can always run a business that retains loyal customers, easily attracts new customers through targeted marketing and creates amazing word-of-mouth referrals!
Your Company Brand
By the end of the episode you will be ready to create YOUR brand promise and can even download a free worksheet to walk you through the process.
Recommended Resources and Other Mentions:
Bombshell Business Podcast Episode 04 | The Business Success Pyramid, Part 1: Your Company Culture
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