In this episode of the Velvet Machete Leadership Podcast, host Amber Hurdle interviews Victoria Kennedy, CEO of Victorious PR, a media agency that helps entrepreneurs and real estate brokerages, among others, get featured in industry-specific publications, local press, podcasts, and top publications to be seen as industry leaders in their fields. Victoria has been featured in over 200 publications, including Forbes, Entrepreneur, TV and radio stations, and the TEDx stage. Together they discuss:
*Victoria’s definition of personal branding and what effective personal branding means for business
*Hiccups and pitfalls business owners and executives encounter when working on their PR or personal brand
*The importance of becoming the number one authority in your niche
*Victoria’s recommendations for PR DIY-ers
*How to position yourself for greater authority in your career, even if you don’t own a business
This episode will get any business owner or executive jump-started on the importance of building niche authority and presenting themselves to the world as an expert in their field. Don’t miss Victoria’s insights into personal branding, public relations, niche authority, and establishing yourself as a go-to thought leader in your area of expertise! Victoria contains a wealth of wisdom, so you’ll want to hold onto this episode for future reference.
Links and Mentioned Resources
Visit Victoria online at her website, learn more about Victorious PR, or connect with her on LinkedIn, Facebook, Instagram, and YouTube.
Follow @thevelvetmachete on Instagram for inspiration and free business advice.
About Victoria
Victoria Kennedy is the CEO of Victorious PR, a media agency that helps Entrepreneurs and Real Estate Brokerages (among others) get featured in industry-specific publications, local press, podcasts, and top publications to be seen as Industry Leaders in their fields. Victoria has been featured in over 200 publications including Forbes, Entrepreneur, TV & radio stations, and the TEDx stage.
Get Social: Website | Victorious PR | LinkedIn | Facebook | Instagram | YouTube
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