How to Hire a Passionate Employee  - Amber Hurdle | Brand Strategy & Leadership

How to Hire a Passionate Employee 

January 13, 2019
If you want to hire a passionate employee, two simple tweaks to how you hire will give you the tools you need to find an employee who is as passionate about your business as you are.

Do you worry about the future of your business because you are unable to hire the right people? I hear this all the time. The good news is you can hire a passionate employee! With a few simple tweaks, you can be confident your new employee is as passionate about your business as you are.

Here are some easy things you can do. They do require some research and some thought about who your ideal employee is. I’m sharing two critical insights with you. Try them out. You’ll be amazed at the results.

1.   Ask Insightful Interview™ questions

First, stop using questions you find on the Internet. The problem is your candidates have researched the “right” answer to these questions. Before using the questions you found on the Internet, give them a makeover. Your questions need to have a purpose—to discover how the candidate will perform in your organization.

You want your questions fresh and relevant to your business. Get an example of a question makeover here.

Define what a right answer looks like and what a wrong answer looks like. Interviewers often ask questions without knowing how to decide if the answer is a good one. Take some time to define both good and bad answers.

Look beyond the words to determine meaning. Words mean different things to different people. Use follow-up questions to make sure you understand what your candidate means. Assuming the candidate shares your definition can be a mistake.

Watch facial expressions, tone of voice, word choice, and body language. An answer to a question is more than spoken words. Communication has many aspects and you want to consider them all.     

With a little practice and some strategic thinking, you can become an Insightful Interview™ question pro.

2.   Write Targeted Job Ads

Most job postings are poorly written. They miss a critical opportunity to attract a passionate employee. The truth is you have about 20 seconds to capture your candidates’ attention and make them want to know more.

Start by spending time thinking about your most passionate employee. What is important to them? Why do they want to work for your business? The most useful question you can ask yourself is, “If I were a potential employee, why would I want to work here?” This thinking is employee-focused. Take time to understand what an ideal employee would find attractive about the job and your business. Then use that information to attract high performers.

Highlight the aspects of the job that will appeal to a passionate employee. Show them why their work matters. At this point your corporate history is a low priority for them. Once they are hooked and want to know more, they can visit your website and find out everything they need to know.

The best job ads are open and honest about all aspects of the job. They are written in a way that appeals to a passionate employee. They also screen out those who lack the attitudes, behaviors, and personality traits required to be successful.

A great ad creates an image in the minds of candidates of what it means to work for your business. Use language that your candidates use and understand. Remember, you are speaking to their needs. Show why a passionate employee would be happier working for you than another company.

Use these tips to transform your job postings. They will make hiring a passionate employee easier and more efficient.

Would you like a more in-depth look at everything you need to know to hire a passionate employee? Grab a copy of my book, The YOLO Principle: The Ultimate Hiring Guide for Small Business. Bombshells can get a 20% discount using the code CLARITY. Click here to take advantage of this offer.I’ll also throw in the eBook version for free.

About the Author

Rebecca Barnes-Hogg

Rebecca Barnes-Hogg
YOLO Insights
Employee Management, Recruiting, Hiring

Rebecca Barnes-Hogg is the founder of YOLO Insights®and author of The YOLO Principle, The Ultimate Hiring Guide for Small Business. Her path to Bombshell Business Woman started 8 years ago when she broke free from corporate with a dream, a cell phone, and a laptop. Rebecca built YOLO Insights®in response to all the frustrated business owners who were wasting time, money, and their sanity hiring the wrong people. She thrives on the hunt for purple unicorns (ideal employees) and watching her clients become more efficient, effective, and profitable when they hire the right employees.


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