How Brand Consistency Drives Growth with Renae Keller: A Case Study

In today’s episode, I’m thrilled to chat with a former client and longtime friend, the fabulous Renae Keller, founder of Renae Keller Interior Design. We discuss her incredible journey from starting her business in 2010 to doing the work to build her brand and business to where it is today. Renae shares the pivotal moments that shaped her path, including the game-changing mindset shift she had in 2015 and how it elevated her business and experience as the founder. Her journey from start-up to standout is filled with valuable lessons and insights that can inspire and guide us all.

Key Takeaways

Mindset Shift: In 2015, Renae experienced a pivotal mindset shift that helped her take her business to the next level. She emphasizes the power of believing in yourself and your vision while holding strong boundaries around not only your self-worth but also the value you provide to clients.
Marketing Vision: The importance of having a clear marketing vision cannot be overstated. Renae explains how defining her brand and marketing strategy was crucial for her continued growth.
Celebrating Wins: Renae reminds us to celebrate our accomplishments, no matter how small. These celebrations keep us motivated and acknowledge the hard work we put in every day.

Renae’s story is a testament to the power of perseverance, vision, and self-belief. Learn more now by tuning in on your favorite listening app, on the website, or watch it on YouTube!

About Renae Keller

Having never met a hand-block printed linen she wasn’t best friends with, or a grass cloth paper that didn’t make her swoon, Renae Keller believes great design has well-appointed interiors that are comfortable and welcoming, yet also pleasing and beautiful. It’s in the details that Renae reflects her client’s story throughout their home that makes her a master at her craft – and each project so special.

Known for her candor, calming presence and infectious spirit, Renae strives to bring more ease, more joy and more wonder for all to enjoy, and she believes a well-designed home can do all that.