64: How to Up Your Instagram Game with Christy Laurence - Amber Hurdle | Brand Strategy & Leadership

64: How to Up Your Instagram Game with Christy Laurence

February 05, 2019

In this episode of The Bombshell Business Podcast, host Amber Hurdle interviews Christy Laurence, CEO & Founder of Plann, about Christy’s journey, accomplishing big dreams, and leveraging Instagram to build brand influence. Together, they discuss:

*How Christy overcame a traumatic brain energy and created a super successful 7-figure business

*The best hashtags to use for maximum exposure

*How even a service-based business can promote their brand on Instagram

*How to use Plann to make money and build influence

*When to use stock images and how to use them

*How often to post an Instagram story

*The difference between automating your content and scheduling it

*How to keep a remote team connected

Are you ready to up your Instagram game and take your business to the next level? Hit play and plan to take some notes–Christy has TONS of awesome insights to share!


Links and Mentioned Resources

The Official Plann website and where to download the app and get Christy as your personal Instagram coach

How to get on the Plann waitlist for its desktop version coming soon

Follow Christy’s personal Instagram account


Sneak Instagram Tips

Instagram is the best social media platform with highest engagement of any social media platform.

If you use hashtags with over one million posts, it is much less likely you’ll be discovered. To get noticed, use more niche hashtags. Aim for hashtags with 100,000 to 300,00 mentions to get noticed longer. The sweet spot is between 250,000 and 750,000 – the higher the mentions, the greater your engagement rate needs to be to be seen.

Now tune in to hear more of Christy’s social media strategies!



Christy Laurence

CEO & Founder of Plann

Christy Laurence has been featured in multiple publications about Plann, Instagram, Creative Strategy, Marketing, Entrepreneurship and App building. With a lengthy background in Advertising, Christy used creativity to battle through recovery of freak brain trauma, eventually leaving her day-job to design a tool to help others make a living doing what they love.She is a regular Guest Blogger and Keynote Speaker on a multitude of topics and is extremely generous with her knowledge. She’s more than happy to join you on your podcast, blog, editorial piece or event – just ask!

Get Social: Facebook | Instagram | Pinterest


Want More of the Good Stuff?

*Download the app: The Bombshell Business App in the App Store or Google Play

*Subscribe to the podcast: The Bombshell Business Podcast on iTunes, Google Play, Stitcher, iHeart Radio, or ask Alexa to “play Bombshell Business Podcast with Amber Hurdle”

*Read the book: The Bombshell Business Woman: How to Become a Bold, Brave, Female Entrepreneur on Amazon, Books-a-Million, Barnes & Noble & other retailers


How to Motivate Your Audience to Take ActionNashville Business Journal Recognizes Amber Hurdle in 2019’s 40 Under 40 Class

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